Good Day Consulting
Fractional GTM & Sales Leadership

I help service business owners stop being the only one driving growth, so they can actually enjoy the business they built.

You built something good. Growth shouldn't have to run entirely through you to keep it going.

Yale MBA. A decade across sales, marketing, and strategy. I build the growth plan, and I've been on the hook for the results.


Who this is for

You're great at the work. The growth is the part that keeps you up at night.

You built a service business on your reputation and your relationships, and for a long time that was enough. Now it's leveling off, and every new client still traces back to you. When you're busy, there's no time to fill the pipeline. When you're slow, there's nothing in it.

Exhausting when things are good. A little terrifying when they're not.

That loop is the thing I fix. If you've grown a service business past a few million on word of mouth and can feel it starting to plateau, this is for you.

Ways to work together

Three ways in, depending on where you are.

01

Commercial Diagnostic

Two weeks to find out why growth stalled, instead of guessing at it. I dig into how clients actually come in today, where the pipeline leaks, and what to fix first. You get a clear written findings doc and a call to walk through it. Most owners start here to get an honest read before committing to anything bigger.

$1,500–3,000Fixed scope · 2 weeks
03

GTM Sprint

Four focused weeks to get one big move right: a launch, a new market, a new kind of client. You walk away with the whole plan, who to target, how to reach them, what to say, and a 90-day roadmap to actually run it. No ongoing commitment.

$5,000–9,000Fixed scope · 4 weeks

Not sure which one fits? That's what the call is for.

Book a 30-minute call

In plain English

A few words you'll hear, minus the consultant-speak.

Go-to-marketGTM
Everything that turns a stranger into a paying client. Who you go after, how you reach them, what you say, and what happens once they're interested. Most founder-led businesses have all the pieces and no plan connecting them.
Fractionalthe way I work
You get a strategist's thinking without a full-time salary or another person to manage. Part-time presence, full-time ownership of how growth actually happens.
Pipelinethe missing piece
All the business that isn't here yet. Right now it probably lives in your head and your inbox. The goal is to get it somewhere you can see it, trust it, and stop guessing about next quarter.

Why me

Strategy from someone who's actually grown the revenue.

I lead with strategy, not legwork. The difference is I've lived on the commercial side too, so the plan I build actually holds up.

A career in corporate strategy. The job is figuring out where growth should come from before anyone goes chasing it. That's the lens you get pointed at your business.

A decade across sales, marketing, and strategy, including managing a $15M book of business and growing it 35% in two years. I know what actually moves revenue because I've owned the outcome.

A Yale MBA underneath all of it. Rigorous thinking, delivered like a person and not a slide deck.

You're getting a strategist who's actually done the work. Not a part-time salesperson, not a playbook off a shelf.

"What would need to change in the next twelve months for the business to actually be where you want it?"

Book a 30-minute call